“Upscaling’s not a healthy thing. What gets lost is sustainability.”

Apples from the bluff.

Sno Pac has been one of People’s suppliers since the earliest days of the Co-op. Pete Gengler, the current CEO (and grandson of Sno Pac’s founder J.P. Gengler), remembers driving Sno Pac deliveries to People’s when the La Crosse store was located in the old Bruha’s Grocery building on Adams Street.